CATS will hold the Tourism Online Forum Series (TOFS) vol.53 on Monday, July 28. Anyone is welcome to attend. We look forward to your participation.
UN Tourism and Sustainable Tourism Development
Abstract:
UN Tourism is the United Nations specialized agency for responsible, sustainable, and universally accessible tourism. In collaboration with its 160 Member States, 6 Associate Members and over 500 Affiliate Members, UN Tourism works to position tourism as a key driver of economic growth, inclusive development and environmental sustainability.
The Organization promotes the inclusion of tourism in national and global agendas, advocating for its potential to reduce poverty, generate employment, foster innovation and contribute to the achievement of the 17 Sustainable Development Goals (SDGs).
This presentation covers 5 key areas:
- Overview of UN Tourism and its Regional Support Office for Asia and the Pacific, highlighting their roles and activities;
- International tourism trends;
- UN Tourism’s efforts to advance the Sustainable Development Goals (SDGs);
- Evidence-based sustainable tourism management network, INSTO (UN Tourism International Network of Sustainable Tourism Observatories);
- Best Tourism Villages (BTV) initiative, which reflects UN Tourism’s vision of making tourism a driver of positive transformation, rural development, and community well-being.
Keywords:
UN Tourism, Tourism trends, Tourism and SDGs, INSTO, Best Tourism Villages
Hosted by: Hokkaido University, Center for Advanced Tourism Studies (CATS)
Date/Time: Monday 28 July 2025 | 18:30-20:00 (JST)
Venue: Online (Zoom Webinar)
Language: English
Capacity: 50 persons
Participation fee: Free to join (pre-registration system)
Speaker: Ms. Junko Yoshida
Bio:
Junko has a Master’s degree in Tourism Management from Osaka Metropolitan University. She is the Project Coordinator at the UN Tourism Regional Support Office for Asia and the Pacific.
With 15 years of experience, she has planned and coordinated workshops for UN Tourism Member States and Affiliate Member universities, including the Future Tourism Leaders Workshop (FTLW).
She has also translated UN Tourism publications and organized the signing ceremony for the Private Sector Commitment to the UN Tourism Global Code of Ethics for Tourism.
She has facilitated opportunities for university students to engage in UN Tourism events at the 2025 World Expo in Osaka, Kansai.
Most recently, she launched the Best Tourism Villages (BTV) Japan Chapter in 2024, working with local governments and Destination Management Organizations (DMOs).
Currently, Junko is planning the second assembly of BTV Japan Chapter scheduled for November in Niseko.
Moderator: Dr. Meng Qu
Registration:
Please register at the URL below.
https://us06web.zoom.us/webinar/register/WN_zX4uCP4tRp28VdAInqlnqA
Contact:
Hokkaido University, Center for Advanced Tourism Studies (CATS)
online-forum(at)cats.hokudai.ac.jp
*Please replace the (at) part with @.
