CATS will hold the Tourism Online Forum Series (TOFS) vol.44 on Friday, January 17. Anyone is welcome to attend. We look forward to your participation.
*This forum has been finished. Archived videos are available on CATS official YouTube.
▶ Tourism Online Forum Series (TOFS) vol.44
https://youtu.be/Mh4p572Z8h8
▶ Click here for other archived videos.
https://www.youtube.com/channel/UC4z592IeJi3FNJ98VevfDYA
Unlocking Japan’s Potential in Muslim-Friendly Tourism
Abstract:
Tourism plays a vital role in Japan’s growth and regional revitalization, and there is growing interest in welcoming more Muslim travellers. Ranked as one of the most desirable non-OIC destinations in the Global Muslim Travel Index, Japan is seeing an increase in Muslim visitors. While regional destinations are eager to tap into this growing market, they often lack the necessary insights to cater to these travellers. This presentation offers an introduction to Muslim-friendly tourism, shedding light on the beliefs, experiences, and requirements of Muslim travellers. The session will also examine the opportunities and challenges faced by tourism businesses in creating inclusive experiences. Whether you're interested in tourism development or simply curious about this evolving sector, this session provides both practical insights and a broader perspective on fostering meaningful connections between destinations and Muslim visitors. Join us to explore how Japan can embrace this growing market thoughtfully and inclusively.
Keywords: Muslim Friendly Tourism, Tourism Management, Halal Tourism, Diversity, Tourism Stakeholders
Hosted by: Hokkaido University, Center for Advanced Tourism Studies (CATS)
Date/Time: Friday 17 January 2025 | 18:30-20:00 (JST)
Venue: Online (Zoom Webinar)
Language: English
Capacity: 50 persons
Participation fee: Free to join (pre-registration system)
Speaker: Dr. Husna Zainal Abidin
Bio:
Dr Husna Zainal Abidin is an Associate Professor at the Faculty of Tourism, Wakayama University, Japan. Her main research revolves around the areas of destination management, digital technologies and service design. Combining her personal lifestyle as a Muslim and interest in destination management, Husna has recently expanded her research into the topic of Muslim-Friendly tourism development in regional Japan (KAKENHI: 23K17119). Husna strives to bridge the gap between academia and industry practice by collaborating closely with industry practitioners in her research projects. This includes collaborative research with regional destination management organisations, Japan’s National Institute of Advanced Industrial Science and Technology, and Smartify.
Moderator: Dr. Meng Qu
Registration:
Please register at the URL below.
https://us06web.zoom.us/webinar/register/WN_piPUnK69RfecLnPAkEmmPA
Contact:
Hokkaido University, Center for Advanced Tourism Studies (CATS)
online-forum(at)cats.hokudai.ac.jp
*Please replace the (at) part with @.
